As appraisers we tend to see the world from the perspective of what we are exposed to. Our sources of information come from those that derive a profit for us, through the sale of software, subscriptions and dues.
Software providers, appraisal organizations and vendors tend to focus on the mainstream of our work . . . the lending industry. These companies allow us the ability to discuss the applicability of their service as it relates to their revenue generation.
As we squabble over our ever reducing source of our own revenue and discuss applicability of BPO’s, AVM’s, AMC’s that compete on the basis of fast and cheap services More so than not our conversation of what are the minimum acceptable standards are, what are the expectations of our clients, and what is legally correct as oppose to prudently correct get emphasized. Although the opinions and explanations of our leaders sometimes creates even more confusion based on the answers and interpretations we receive. Even more frustrating many times the opinions of our leaders tend to reinforce their own revenue stream or the revenue stream of their association.
"Because most appraiser revenue comes from the lending industry, we tend to overlook the niches in which the quality of our analysis, the reliability of our reports."
That said, there are other markets, niches we can provide that are not so concerned with prices, speed and cost. They are more concern with accuracy, reliability and professionalism. Appraisers can extend beyond the mainstream of the industry, to capture a market by doing what we do best. Gather information and coming to a conclusion.
My personal quest to determine how can an appraiser sell quality? This search brought me across Gary Crabtree’s site http://www.affiliatedappraisers.biz .
Gary provides a trend analysis, similar to what many people are learning for the first time through several wonderful providers of education, products and services. He provides it on a regular basis and charges a fee. Download 07_08_Monthly_Housing_Report_Crabtree.pdf
I asked Mr Crabtree if I could interview him for this article and he agreed. The result of our conversation is posted below.
Click here to continue reading . . .
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